Twelve Labs
AI platform for video understanding that indexes video content for semantic search, Q&A, and text generation - used by 25,000+ developers.
Twelve Labs provides AI APIs for extracting understanding from video at scale. Its Marengo model enables semantic video search - finding moments in video by describing what happens in natural language - while the Pegasus model generates text from video for summarization, Q&A, and chapter creation. Founded in 2021 by Jae Lee and Seungmin Kim, Twelve Labs has raised $77M total including a $50M Series B in 2024. The platform is used by 25,000+ developers and companies like The New York Times, NBA, and Paramount for video search, content moderation, and AI-generated highlights. Pricing starts free with 600 API credits per month and scales to production on a pay-per-second model.
Key Features
- Marengo model for semantic video search - find any moment by describing it in natural language
- Pegasus model for text generation from video - Q&A, chapter detection, summaries, and highlights
- Video embedding API that converts video into searchable vector representations
- Multi-modal understanding of visual content, speech, text overlays, and ambient sounds simultaneously
- Batch processing for indexing large video libraries at scale
- Webhook support for triggering actions when specific content appears in indexed video
- Python and JavaScript SDKs with detailed documentation and hosted playground
Use Cases
- Media companies building semantic search over large video archives without manual tagging
- Sports platforms generating AI highlights and play summaries automatically from game footage
- E-learning platforms enabling chapter navigation and Q&A over recorded course videos
- Content moderation teams detecting policy-violating moments in user-uploaded video
Pros
- Only production-ready API for true semantic video understanding - competitors rely on transcript-only search
- Pegasus generates accurate text from visual content without depending solely on speech transcripts
- Free tier with 600 monthly credits allows meaningful development and testing before any payment
Cons
- Pay-per-second pricing can become expensive for applications indexing large video libraries
- Does not support real-time video streams - video must be fully uploaded before indexing begins
- Indexing latency for long videos means results are not immediate for freshly uploaded content
Twelve Labs Alternatives
Explore similar tools and alternatives
Looking for alternatives to Twelve Labs? Here are some similar tools you might like:
Descript
AI-powered audio and video editor where you edit media by editing text - delete words, they vanish from audio.
VEED
Online video editor with AI subtitles, translations, avatars, background removal, and one-click editing tools.
Runway
AI video generation studio with Gen-4.5 (60-second clips), Act-One motion transfer, and node-based Workflows.
Ready to try Twelve Labs?
Visit the official website to explore all features and get started with Twelve Labs today.
Reviews
0 reviews for Twelve Labs
Based on 0 reviews
Share your experience
Log in to write a review for Twelve Labs
Seedance 2.5
Create professional 1080p videos from text and images with AI-driven beat-syncing and character animation.
Descript
AI-powered audio and video editor where you edit media by editing text - delete words, they vanish from audio.
Synthesia
AI video generator that creates professional videos with realistic AI avatars from text scripts.
Have an AI Tool?
List your AI tool for free, or go featured for top placement in your category - and reach thousands of potential users.
Submit Your Tool