Rows
AI-native spreadsheet that connects live to 50+ data sources and answers plain-English questions about your data with instant formulas and charts.
Rows (formerly Dashdash) is a Berlin-based startup founded in 2018 that rebuilt the spreadsheet around live data integrations and AI. Its AI Analyst feature accepts plain-English questions about your data and returns summaries, formulas, and visualisations automatically. Rows connects natively to 50+ data sources including Stripe, Salesforce, Twitter, and SQL databases, enabling live dashboards that update without manual refresh. The product has 250,000+ users and raised a $32M Series B in 2022. It sits between traditional spreadsheets and BI tools, targeting analysts and ops teams who need data speed without engineering support.
Key Features
- AI Analyst - ask plain-English questions and get instant summaries, formulas, and charts
- 50+ native integrations including Stripe, Salesforce, Google Analytics, and SQL databases
- Live data refresh - spreadsheet cells update automatically from connected sources
- Formula builder with AI explanation mode - explains any formula in plain English
- Automated reports that run on a schedule and distribute via email or Slack
- Embeddable public dashboards for sharing live data externally without platform access
Use Cases
- Ops and finance teams replacing manual data pulls with live, auto-refreshing dashboards
- Analysts asking natural language questions of business data without writing SQL
- Startups tracking SaaS metrics from Stripe and Mixpanel in a single unified sheet
- Marketers building campaign performance dashboards connected directly to ad platforms
Pros
- AI Analyst turns complex data questions into instant formulas and summaries without SQL knowledge
- 50+ direct integrations eliminate manual CSV exports from external tools entirely
- Embeddable dashboards allow sharing live data with external stakeholders without giving platform access
Cons
- $59/month base team plan is significantly more expensive than Google Sheets or Airtable
- Performance degrades above a few hundred thousand rows - not suited for large-scale data sets
- Steeper learning curve than Google Sheets for users unfamiliar with data integration concepts
Rows Alternatives
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Julius AI
AI data analyst that reads your spreadsheets, databases, and files - answering questions, building charts, and running analyses in plain English.
Hex
AI analytics platform combining collaborative SQL/Python notebooks, data apps, and natural-language queries for data teams; $19.8M ARR.
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