Klap

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AI video repurposing tool that auto-extracts viral-ready short clips from long-form videos, with captions, B-roll, and social publishing in one click.

Klap is a video repurposing platform that uses AI to analyze long-form video content and automatically identify the highest-engagement moments for short-form clips. It generates captions, predicts a "viral score" for each clip, auto-reframes footage for vertical and square formats, and publishes directly to TikTok, Instagram Reels, and YouTube Shorts. Klap launched in 2023 and serves podcasters, course creators, and marketing teams who need to maintain a short-form presence without a dedicated video editor. The platform's AI-powered clip selection is trained on engagement signals from millions of short-form posts, making clip quality consistently better than random segment extraction.

#video-repurposing

#short-form

#content-creation

#tiktok

#social-media

#productivity

Freemium

Free plan available

View Pricing

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klap.app

Freemium

Pricing Model

Video & Audio

Key Features

AI-powered clip selection that identifies the highest-engagement moments in long videos automatically
Viral score prediction - ranks every generated clip by predicted performance before publishing
Automatic caption generation with high accuracy, customizable fonts, colors, and animation styles
Auto-reframing for vertical (9:16), square (1:1), and widescreen (16:9) output formats
B-roll insertion and background replacement for visual variety across clips
Direct publishing to TikTok, Instagram Reels, and YouTube Shorts from the platform

Use Cases

Podcasters repurposing hour-long episodes into 10+ TikTok-ready clips without manual editing
YouTube creators testing short-form content strategies without a separate editing workflow
Marketing teams clipping product demo highlights from webinar recordings for social promotion
Course creators extracting key insights from lesson recordings to drive enrollment and engagement

Pros

Viral score model trained on millions of short-form videos is more predictive than manual intuition
End-to-end pipeline from upload to published clip completes in under 15 minutes for most videos
Caption accuracy across accents and technical vocabulary is on par with manual transcript review

Cons

$29/month Basic plan caps at 16 exports - heavy users regularly hit this ceiling within a week
B-roll generation still relies on generic stock footage rather than original video assets from the source
Viral score predictions are less reliable for niche B2B audiences and highly technical content